Through a business mission in partnership with the Brazilian Association of Electrical and Electronics Industry (ABINEE) and the Brazilian Trade and Investment Promotion Agency (APEX), KRJ participated in the 9th FISE Feria Internacional del Sector Eléctrico. The FISE Fair is a biennial commercial exhibition of the electrical industry, held in Medellín, Colombia since 2006, in which companies from the national and international chain of this sector gather. FISE is an event strategically well located to receive visitors from all over Latin America, being ideal for making and renewing strategic alliances that allow the growth and strengthening of businesses in the medium and long term.
In this edition, around 27 Brazilian companies participated in the mission, who had the opportunity to exhibit their products and services, participate in business roundtables, visit the main players in the country, including guided tours at the fair. For KRJ, Fabiano Camargo Sales Coordinator and Marcelo Mendes General Manager participated in this edition of FISE, who informed that new partnerships were closed and new and promising commercial contacts were made for the company’s expansion in the international market.